Dhiraagu has announced the winning teams of the first edition of 'Pitch for Purpose', a platform introduced exclusively for its employees to increase staff participation and initiative in giving back to the community.

Dhiraagu said "Pitch for Purpose" is the first CSR programme of its kind designed at Dhiraagu, putting employee participation at the forefront of fulfilling its social responsibility, and giving staff the opportunity to identify the social causes closest to their hearts and take part in them in practical ways.

The company said the first edition of the programme received an enthusiastic response from Dhiraagu employees, with a total of 20 teams taking part and 15 proposals submitted. Following the successful conclusion of the programme's final pitch event, three outstanding projects were selected.

The selected projects are:

  • EOC Ripple Effect – B. Digital Inclusion and Content Creation: A programme focused on digital inclusion, aimed at children with special needs.
  • Roadwise Community Team – Community Road Safety Initiative: A project that aims to raise community awareness of road safety and encourage responsible habits on the road.
  • Odyssey – The Living Canvas and Growth Scrod: A programme designed to raise environmental awareness, share environmental information in new and different ways, and protect the Maldives' coral reefs.

Dhiraagu said the teams behind the winning projects are now ready to take part in the work in practical ways over the coming months.

Dhiraagu said the successful first edition of "Pitch for Purpose" has been a great encouragement for fulfilling its social responsibility with the full participation of its employees.

Dhiraagu added that the programme has brought together staff from different departments of the company, giving them the chance to champion the causes they care about most and to take part in practical ways in bringing positive change to the community.